be PRO makeup is a full range of high-end makeup specifically formulated to meet the needs of makeup artists and their clients. Our extensive range of colors and tools are formulated to offer endless customizable options to suit any lifestyle and style preference for both traditional and airbrush makeup. be PRO makeup is designed for use on brides, photo-shoots, stage, and for everyday use.

As one of the foremost respected brands sold in salons and beauty retailers, we have made it our mission to continually offer department store quality makeup at an affordable price. be PRO also offers educational courses at our esteemed Academy located in Farmington Hills, Michigan.

be PRO began in 2002 when industry expert Larry Gaynor recognized the need makeup artists had for a high-end makeup line that avoided the hassles and low-quality of private label. After seeing that no other brands available lived up to Larry’s expectations he decided to create his own line, be PRO makeup. For more than fifteen years, be PRO has enjoyed tremendous success helping makeup artists, spas and salon owners alike.